Promotional events
A precise target audience and brand values are the foundation of a successful promotional event.
A promotional event is an occasion that draws attention to a particular brand's product or service, such as a new product launch, a promotion, or raising awareness of a product by making billboards visually appealing and interesting and adding a variety of interactive activities for visitors.
We often organize such events for our clients as part of a larger event such as an exhibition, trade show, conference or large public function, however, one equally popular concept is a private event where a specific audience is selected to whom the product or service is presented.
Process
The aim of the promotional event is to raise awareness of the product or service by understanding the key target audience, on which basis the billboard is constructed and then 'spruced up' with various creative ideas to achieve a distinctive and engaging performance for the target group.
We can take care of both classic as well as creative and non-standard solutions, keeping the focus on the brand values and the narrative, without forgetting the objective of the promotional event set by the client.
01
Consultation with the client
Consultation with the client to establish and clarify the wishes for the special day, the budget and other details relevant to the event.
02
Presentation
Making a proposal in the form of a presentation.
03
Budget
Preparation of a preliminary budget.
04
Coordination
Communication and coordination with all third parties involved on the day.
05
Accounting
Preparation of contracts, and payment of all invoices.
06
Event day
Coordination of the event on the final day.
07
The final
Dealing with all technical and financial matters after the event.